Improved Search Results on Google and other search engines within 60 days
PROJECT : ELYSIUM CBD TOPICALS
Target Country
USA
Facts
The store was recently (Dec. 2022) migrated to Shopify
ELYSIUM CBD TOPICALS SEO CASE STUDY
In this cutthroat market and industry, Elysium CBD Topicals encountered both a difficulty and an opportunity, and they discovered themselves in a special position to benefit from market trends. As they changed their focus to become the top CBD Products Company with a wider range of products, they needed the means to interact with customers and share their new direction with those who required the best products to relieve their pain. With the help of a team Bluetech SEO Experts were able to increase organic traffic and create a successful local SEO strategy.
Elysium CBD Topical Challenges: To be on top of search engines
Every business wants to be at the top of this competitive market, but doing so requires a variety of tasks, and as we all know, a strong online presence is crucial for every company nowadays. In order to respond to opportunities and demand in the market, the company switched its attention to its CBD Products business without any prior notice and with limited time to take action. Elysium teams up with Bluetech IT Services' digital marketing team to improve the company's organic search profile for the top CBD Products, knowing that search engines are the first and most crucial step in this process.
The Solutions that we provided to Elysium CBD Topicals
Increased inbound links:
Created strategic internal backlinks in 60 days from highly authoritative pages to increase page authority and domain authority.
Getting quality backlinks from high-authority websites naturally results in a ranking surge, increased referral traffic, a whole set of new audiences, and most of all a sales boost!
Improved Traffic and Organic Visibility
The website had one page indexed when we started working, now we have improved ranking as well.We can see that 20 Pages of our websites are indexed by Google which means it will increase our visibility on Google SERP. Image below,
Keywords Ranking Improvement
Ranked four competitive keywords in just 2 months.
Keyword : Elysium CBD
Ranking position: 3rd
Keyword : Satsuma Mango Moisturize
Ranking position: 4th
Keyword : Elysium
Sticks Ranking position: 5th
Keyword : Elysium All-Natural Lip Balm
Ranking position: 3rd
Domain Authority and Page Authority Improved
Domain Authority is a search engine ranking score that gives a measure of how successful a site is when it comes to search engine results.We have also improved our Domain Authority.
Before
After
Cannibalization Improved
No Cannibalization Error
Keyword cannibalization is an SEO issue that occurswhen multiple pages on a site compete with each other for thesame Google rankings.
Cannibalization can affect our Google pageranking because when we have cannibalization errors on our website, then a search engine like Google can't discern which content to rank higher.
This means that sometimes it will give a higher ranking to the web page you don't mean to prioritize.
Google Search Console & Google Analytics Improved
Google Analytics: performance report shows improvement of website users, session, engagement session of users etc. Our input helps improve Google Search for websites. See below the search result.
640% Total Impressions
175% Total Clicks
220% Average CTR
Google Search Console
The Google Search Console performance report, the graph shows the improvement of Clicks, impressions and Average Click-through Rate.
33% Total Clicks
8% Total Impressions
4.4% Average CTR
Keywords Ranking improved by 25% within 60 Days
Challenges
- Improve online presence
- On-page optimization.
- SEO Audit for Improvement performance in the Google Search engine.
- Poor website structure and organization.
Strategy
- Find Keywords for a website.
- Adding keywords to attract the right type of audience.
Results
- After 2 months 25% of the keywords were on the first search result, and 50% appeared on the 2nd page of the search result.
- 150% traffic increase within the first 2 months.